Jan 16, 2024
Story has become a bit of a buzzword in online marketing and
business in the last few years, and there’s a reason for
that.
Stories are powerful.
We learn and communicate through narratives. We FEEL things
through the power of a good story, right – it’s why we want to
watch the movie that we know is going to make us sad or scared or
laugh out loud – stories, whether books or movies, a piece of
well-written copy or a heart-to-heart conversation with a friend
evokes real, meaningful feelings. As humans, stories resonate with
us because they connect us in the most personal and intimate way –
the kind of understanding that can only come through emotion.
Through my own experience as an entrepreneur and as a coach for
other moms called to business, I've seen that the two most valuable
ways I serve clients in both their lives and businesses have
everything to do with story. The stories we tell ourselves
(mindset) and the stories we tell our people (through our
messaging). What the two have in common is psychology… human
behavior, understanding what drives us, what shapes and influences
our thinking and emotions.
I’ve found that the more I learn about ME, the more I work on
better understanding myself through thought work and mindset and
personal growth and learning, the better I understand YOU – and
that matters not only in the ways I can help guide you as a coach,
but also how you begin to change how you think about yourself, your
business, your family and all of the other humans in your life –
including the people you serve in your business.
STORIES are powerful and as moms and wives, creatives and
entrepreneurs, I truly believe our stories are our greatest asset
when it comes to prioritizing peace and profit in our lives and
businesses.
So let’s talk about the two most valuable stories you can
prioritize when it comes to your quality of life, your peace, your
mental and emotional health, AND your finances… the wealth and
profit you want to create through the business you’ve been called
to. Because as I’ve connected the dots over the years, your peace,
and your profit, have EVERYTHING TO DO with the stories you
tell.
On this episode of BEYOND, you'll
learn:
• The two types of problems business owners need to know how to
manage
• Why most coaching fails to address both, and instead focuses
on one or the other
• Why it's often hard to see the stories we're telling
ourselves
• How our own growth and self-understanding make us more
relatable to our clients
• Why understanding why you think what you think, feel what
you feel and do what you do matters to both your own peace and
profit
• How the messaging in your business builds trust and connects
you to your dream clients
• How you can work with me in 2024
Are you ready to make 2024 a different kind of year?
Let's make it happen. I want to invite you to apply for my 6-month
coaching and consulting intensive, SIMPLIFIED, where we focus on
the two things that matter most when it comes to creating a
profitable business on your terms: mindset and messaging. Working
together, you'll get mindset support, weekly accountability plus
business and marketing strategy – everything you need to build a
life and business you don't want to quit.
Apply for SIMPLIFIED at beckyhoschek.com/simplified.