Oct 4, 2022
One of the distinct differences between the businesses that thrive and the ones that burn to the ground: how we handle BOREDOM as entrepreneurs.
Many of us see boredom in our businesses as a problem. We
believe it indicates that "something has gone wrong". The truth is,
when you're building your business well, in a way that is going to
be profitable and sustainable, you will get bored.
You'll get bored launching the same offer over and over again.
You'll get bored answering the same old questions for brand new
clients. You'll get bored with the systems and processes you use to
help clients get results. Bored of repeating the same messaging to
attract the right clients. Bored of the same brand colors, website
and fonts.
In this boredom, your brain will suggest you change things up.
It will "suddenly" feel like the perfect time for a new brand,
offer, niche, price point, website or business model. And THIS is
what we want to prevent - because so much of what will feel
"boring" is the work that will make you $$$.
On this episode, you'll learn:
- Why we get bored in our businesses
- How boredom can make a sustainable business impossible
- Why boredom isn't a problem
- What happens when we make decisions based on feelings rather
than data
- How resisting the urge to constantly change everything will
lead to business success
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